Google Set To Change Its Algorithm To Combat Spam

So it seems in some way the prediction was correct. Although not completely for the reasons I suggested a month or so ago about the number of scam and rip off style reviews, the reasons given are very similar. The official line is:

"to combat the spate of links leading to malicious web pages appearing at the top of Google’s search results"

How did I know this was coming? It was obvious wasn't it? Google are as notorious as Craigslist for the level of control they command over the way their web tools and sites are used. It's no bad thing either, continually levelling the playing field and removing the opportunities for scammers to propogate and thrive is in everyone's best interests. Especially those who rely on convential and honest methods of business promotion.

So keep your eye on the hill.....the monster is coming.....

I'll post further updates as more unfolds.